thePitch 2020 Announcement!
Thank you to everyone who has supported thePitch year after year. Due to the obvious (I refuse to say it) – unprecedented – (darn it) circumstances, we have decided to both delay and reframe the AAF Pittsburgh’s annual challenge. Our current, yet fluid, plan is to host thePitch virtually in late January 2021. This will give us time to work with the agencies to formulate a system and time for educators and students to get a semester of learning under their belts, in whatever fashion it looks like. So, please stay tuned. If you’d like to be added to our email list for Education / thePitch related updates, please shoot an email to email@example.com and we’ll be sure to keep you in the loop.
Stay safe and wear a mask!
AAF Pgh Education Chair, Rebecca Senneway
On Friday, October 4th, 2019 college students from eleven schools participated in thePitch. thePitch is a one day competition focused on advertising and its associated disciplines. Students received hands-on experience by working at a Pittsburgh advertising agency on a real-world project with a local non-profit organization. This years non-profit “client”, The Mattress Factory, reviewed all seven team proposals & video submissions and had the tough job of selecting a winner.
AND THE WINNING TEAM IS
Alison Breisinger – University of Pittsburgh
Maya Goldstein – Chatham University
Emily Insalaco – University of Pittsburgh
Kerianne Kistner – University of Pittsburgh
Jonnah McClintock – Point Park University
Zachary Passalacqua – University of Pittsburgh
Anna Stephen – Duquesne University
Taylor Valerio – Youngstown State University
A BIG thank you goes out to the following agencies, volunteers, and corporations for donating their space, people, time and swag. Without them this awesome day would not be possible!
OUR NON-PROFIT PARTNER
Brunner • Chemistry • Garrison Hughes • Gatesman
Marc USA • Moxie • Tonic
Marisa Allen, MNI Targeted Media / Account Executive
Chris Cox, Pittsburgh Opera / Director of Marketing & Communications
Evie DeSarno, AAF Pittsburgh & Ad 2 / Executive Director
Zach Duncan, Root & Branch / Digital Marketing Strategist
Meade Johnson, Limited Chaos
Victor Kimmel, NFM Dymun / Account Director
John Miller, Marketspace Communications
Jordan Mitrik, Brunner / PR Specialist
George Potts, Fifth Influence / President & Co-founder
Gordon “G-Money” Robertson, Hullabaloo Agency / Founder / Creative
Maureen Rooney, Marketspace Communications / Director of Account Services
Adele Stewart, Sparq Designs / Brand Marketing Manager
Sadie Stresky, 321Blink / Brand Strategist
Lauren Townsend, Marketspace Communications / Copywriter
Victoria Zwergel, Hullabaloo Agency / Accounts
DONATIONS OF TIME, ENERGY AND SWAG
Big Science Music • Dollar Bank • Eat N’ Park • Marc USA
Pittsburgh Opera • Primanti Bros • RR Donnelly • UPMC • UPMC Health Plan
MORE INFORMATION ON THE 2019 PITCH COMPETITION:
What is The Pitch?
The Pitch is a one day competition focused on advertising and its associated disciplines. You will receive hands-on experience by working at a Pittsburgh advertising agency on a real-world project with a local non-profit organization.
Who should register?
YOU… if you are a junior or senior interested in the field of advertising and its related disciplines (creative, consumer research, brand strategy, media planning, account management, etc.). The cost is $35 per student and includes lunch.
How does The Pitch work?
On Friday, October 4, 2019, you will work on one of six teams to address a client challenge. About a week before the event you will be assigned (via the email address you provide on the application form) to an agency and given more details about the day.
What agencies are participating?
This year’s competition includes: Brunner, Chemistry, Garrison Hughes, Gatesman, MARC USA, Moxie and Tonic
Why do you need to participate?
The Pitch is intensive, real world, and really cool. You will gain invaluable insight into the advertising world and its work, while gaining access to a top Pittsburgh agency and its ad professionals. You will build your resume, professional portfolio, and contacts while doing something that will help you determine if this field is right for you.
What’s in it for you?
- American Advertising Federation Pittsburgh Student Membership
- Exposure to agency setting and to agency personnel
- Goodie Bag
What happens if your team wins the competition?
Winning team members are entitled to:
- Public recognition at Pittsburgh Addy awards in March 2020
- Resume review by industry professionals, followed by resume distribution to the entire American Advertising Federation Pittsburgh Board of Directors for potential future employment consideration.
- Possible execution of concepts by the client.
- Best of all – Bragging rights!
What’s the timeframe?
You will need to be onsite at your assigned agency by 9 a.m. for an agency tour and an introduction to your client’s challenge. The day ends at 5:30 p.m. A more detailed schedule will come with your registration confirmation.
Business casual. This can include blue jeans—without holes. No hats. The key? Be professional.
*Registration closes on September 19, 2019 at 5:00pm or when our limited number of spaces are filled. Don’t delay, register today!
**Cancellations must be received before September 23, 2019 for a refund (minus transaction fees). If you find that you are unable to attend after the cancellation date, we would be happy to accept a substitute, please reach out to firstname.lastname@example.org and email@example.com for more details.